ABOUT /

What is 10XF
Stories?

An independent interview project about the people behind interesting products, businesses and ideas.

THE HOST /

Armen B.

I am Armen Barsoumian, usually Armen B., the host behind 10XF Stories.

I started this because I wanted a simple way to meet interesting people, learn what they are building, and have conversations that go deeper than the usual promotional content.

There is no fee to be interviewed and nothing to buy. We talk about what you are building, how you got there, the problems you have faced, what you have learned, and whatever makes the story worth telling.

WHO WE SPEAK WITH /

People who
are building.

01

Founders

People building a product or a business of their own, early or established.

02

Creators

Writers, designers, filmmakers, makers and independent producers with work worth showing.

03

Operators

The people who run the work behind a small team: operations, sales, product and craft.

HOW IT WORKS /

One call.
One story.

  • You tell us what you are building.
  • We book a 30 minute conversation online.
  • We record it and edit it.
  • Selected conversations are published as full episodes and shorter clips across 10XF Stories.

WHERE IT GOES OUT /

Where to
find us.

See the episodes

BE A GUEST /

Built something
interesting?

Tell us what you are building and we will be in touch.

Be a Guest